Project: The ERA, Duta North, Kuala Lumpur
Client: JKG LAND


The ERA was unveiled as a new age of living, combining a natural wetlands, with 100 facilities and a retail boulevard, RainTreeRain to transform urban living norms.

The name ‘ERA’ was chosen to aggrandize this mixed development comprising of 3 phases - DAWN, NOON and EVE. The concept for each phase ties back to the master branding to fulfill a new lifestyle era.